Juliette Tobias-Webb

Juliette is passionate about working with companies and researchers to design and rigorously test solutions that encourage positive behavioural outcomes. She specialises in large scale behavioural change and in designing for individuals facing more complex cognitive situations (mental health, addiction, cognitive decline). She is also passionate about helping individuals be more productive, set and stick to goals, have better wellbeing and feel happier.

Juliette has a PhD in Experimental Psychology from the University of Cambridge. She enjoyed stints as a lecturer and research officer at globally-renowned institutions including the University of British Columbia, the University of Sydney, Bond University, and Kaplan University. She has also published a number of journal articles in leading psychology and neuroscience journals. She currently teaches an evidenced-based MBA Leadership course that covers topics such as empowerment, motivation, resilience, wellbeing and equality through organisational design.

Commercially, Juliette has worked for a range of leading government and corporate organisations to develop programs of work encouraging and measuring positive human behaviour change. She was a Senior Manager in Behavioural Science for Commonwealth Bank, the Behaviour Change Lead for Ogilvy Australia and a Research Fellow for the Behavioural Insights Team.

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